Scaling a business entails a serious commitment to growing that business. But, it is not all about boosting sales or increasing customer base – it requires more. As you know, the workload will get bigger with scaling. As a result, you have to be proactive in planning how to take care of the additional workload without incurring much cost. Keep reading to learn more.

So, you should take it one step at a time when you decide to scale your business. Here are some helpful methodologies for scaling a business successfully;

#1: Analyze Your Sales

Take a look at your current sales to find out your monthly and yearly average sales. Bear in mind that sales are likely to double suddenly when you scale your business. You need the most accurate info on your monthly and yearly average sales. So, you can outsource the task to an independent accountant or bookkeeper. Outsourcing bookkeeping tasks will cost you far less than hiring the bookkeeper in-house.

#2: Stand Out from the Competition

Focusing on what you do best is a great way to distinguish yourself from the pack. It’s also your roadmap to scaling and growing your business successfully. Presently, it is likely that your business is the ‘jack of all trades’ type. It shouldn’t be so. Sit back and pinpoint what you do best. This way, you can compete favorably in the fierce business environment.

Here’s an example; if you run a spa business, instead of continuing with multiple services – pedicures, massages, skin treatments, gym and so on, you should consider the aspect that brings in the most rewarding experience (financially and otherwise). When you identify that area, channel your efforts and resources on that area and concentrate on it when scaling your business.

#3: Forecast a Sales Growth

Use your current sales capacity to forecast sales growth – what level are you likely to attain in the next one year? You should use parameters such as customers, revenue and orders when breaking down your forecast.

Sales forecasting requires educated guessing. But, you can also engage other approaches such as benchmarking with your competitors. Find out if your competitors have been able to double sales or even triple sales. To what extent have they been able to grow in a year? Is there general slow or high growth in your industry?

Tip #4: Get More Leads

Growing your business requires more customers. More customers would generate more purchases, hence increased income. Again, when it comes to generating more leads, you may have to take a cue from your competitors. How are they generating leads? Do they generate more leads with online ads or TV ads? Generally, the following methodologies are effective when it comes to lead generation;

• Creating Newsletter
• Embarking on social media marketing
• Finding affiliate marketers
• …and more

These tips are effective kick-off when planning to scale a business.

Daven Michaels is a New York Times Best Selling Author and CEO of premiere global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams